Gerald Zaltman Marketing Metaphoria: What Deep Metaphors Reveal About The Minds Of Consumers: What Seven Deep Metaphors Reveal About The Minds Of Consumers

Binding : Gebundene Ausgabe, Label : Harvard Business Review Press, Publisher : Harvard Business Review Press, NumberOfItems : 1, medium : Gebundene Ausgabe, numberOfPages : 230, publicationDate : 2008-05-01, authors : Gerald Zaltman, Zaltman, Lindsay H., languages : english, ISBN : 1422121151 ...