Review, Harvard Business Hbr'S 10 Must Reads On Strategic Marketing (With Featured Article “marketing Myopia,” By Theodore Levitt)

Binding : Taschenbuch, Label : Harvard Business Review Press, Publisher : Harvard Business Review Press, NumberOfItems : 1, PackageQuantity : 1, medium : Taschenbuch, numberOfPages : 224, publicationDate : 2013-04-02, authors : Review, Harvard Business, Christensen, Clayton M., Theordore Levitt, Philip Kotler, Fred Reichheld, languages : english, ISBN : 1422189880 ...